Tips for executing a #winning marketing campaign
It’s still a bit surreal that my brain child won 2017’s Best Online Campaign last week at Masthead’s Canadian Online Publishing Awards in…
When do you need to hire a web designer?
There’s a lot that goes into building an effective website, and depending on it’s function you may want to invest.
Don’t be afraid of the dark: 4 dark websites that leave an impression
Minimal, clean, airy websites have been popular for awhile but depending on your purpose, using dark colours can be very impacting…
Friends and Family Launch Promo
We flipped the sign over in our digital shop window this week. It’s time to open the doors to greet some new customers! They say the best way to get clients is through…
The story behind Feather and Line
We knew the question would come. Where did the name Feather and Line come from? One could ask the same of…
Inbound marketing vs content marketing
This topic could ignite some debate, since it depends who you ask (a marketer, a content producer or digital strategist) you might get a slightly…
What is Content Marketing?
If you build it, they will come. Isn’t that what Field of Dreams led us to believe? Unfortunately, it’s not that easy getting people to visit your website…